The corporations profiting from dominant social practices in the U.S. hide the industrial atrocities involved in production from the consumer.
Supporting claim 1: Truth behind the counters of fast food franchises
Evidence 1: Slaughter houses and there affects on the meat and the way the chickens are raised and killed. A statement made from the movie we watched in class is going to be used as the evidence.
Evidence 2: The risk slaughter house workers take in order to satisfy customers "Indeed, the rate of these cumulative trauma injuries in the meatpacking industry is far higher than the rate in any other American industry." Page 173 "They used me to the point where i had no more body parts left to give." Page 190
Evidence 3: The kids who died because of infected meat "She was admitted to the hospital on Christmas Eve, suffered terrible pain, had three heart attacks, and died in her mother's arms on December 28, 1992. She was six years old." Page 199
Supporting claim 2: Icons are used to distract customers from the truth
Evidence 1: Ronald McDonald is used to attract the kids http://marketingtransformationforum.com/mtf/marketing-news/ronald-mcdonald-time-call-it-day
Evidence 2: Happy meals and the toys that come with them A "Happy Meal" is a meal specifically marketed for children, sold at the fast-food chain McDonald's since June 1979. A toyis typically included with the food, both of which are usually contained in a small box or paper bag with the McDonald's logo
Evidence 3: Associating eating Burger King with being/ feeling like a king afterwards (totally not true) My evidence for this will be one of the burger king commercials.
Works cited:
Fast Food Nation
Wikipedia
Marketing transformation forum
No comments:
Post a Comment